You may have seen tags just like this one spring up on building and monuments all over Belgium this Summer. These tags are the brainchild of TagTagCity and are available for any organisation trying to develop a social, local, mobile (SoLoMo) strategy. And the tags aren’t just applicable to organisations. Any entity within an organisation can have a tag making TagTagCity a key player in the realisation of the “Internet of Things”.
I speak to co-founder, Stijn Vander Plaetse, about their customer acquisition strategy, how they can help small shops take the leap to having a presence on the web by going straight to mobile and their plans to create a major platform that others can build upon.